APA

ROLANDO ARELLANO C, . (2000). Marketing: Enfoque America Latina. Mexico: McGraw-Hill.

Chicago

ROLANDO ARELLANO C, . 2000. Marketing: Enfoque America Latina. Mexico: McGraw-Hill.

Harvard

ROLANDO ARELLANO C, . (2000). Marketing: Enfoque America Latina. Mexico: McGraw-Hill.

MLA

ROLANDO ARELLANO C, . Marketing: Enfoque America Latina. Mexico: McGraw-Hill. 2000.